Marketing
The Professorship of Marketing deals with current topics of marketing science in teaching and research. Our work is oriented towards national and international requirements. In teaching, we cover a broad field of diciplines and provide a variety of courses to deepen analytical, methodological and decision-oriented competences.
Latest news
Insights into the Professorship of Marketing at the Open Day of the TU Dortmund
The Professorship of Marketing gave interested visitors an insight into its department.
Best Presentation Award at ACESD in Japan
At the ACESD Conference in Sapporo, Japan, the Professorship of Marketing was represented with a paper on district heating.
45th EBES Conference in Budapest
The Professorship of Marketing was represented at the EBES Conference in Budapest with a paper on the perception of autonomy in the heating context.
Article published in Journal of Services Marketing Asia Pacific Journal of Marketing and Logistics
A study on soccer fan loyalty has appeared in the Asia Pacific Journal of Marketing and Logistics.
Former DAAD-Scholar visits the LfM
Prof. Sorush Sepehr, former PhD student and current Lecturer at the University of Technology Sydney, visits the Professorship of Marketing.
Research Visit by Prof. Moty Amar
As part of the Erasmus+ Staff Mobility, Prof. Moty Amar from Ono Academic College, Tel Aviv, Israel, visited the Professorship of Marketing.
Visiting researcher from Australia
Earlier this month, the marketing team welcomed Prof. Philip J. Rosenberger III, Ph.D., from the University of Newcastle, Australia.
Application for seminars
Appplication for seminars at the Professorship of Marketing are now open.
