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Welcome to the professorship

Marketing

The Professorship of Marketing deals with current topics of marketing science in teaching and research. Our work is oriented towards national and international requirements. In teaching, we cover a broad field of diciplines and provide a variety of courses to deepen analytical, methodological and decision-oriented competences.

Further news on research and teaching in the field of marketing can be found on the page of the Junior Professorship Marketing.

Junior Professorship Marketing

Latest news

06/24/2022

Visit from Sarajevo

As part of the Erasmus+ Staff Mobility, Prof. Ljiljan Veselinović visited the Professorship of Marketing at TU Dortmund University.

06/20/2022

SERVSIG Conference in Glasgow

The Professorship of Marketing was represented with two presentations at the 12th SERVSIG Conference.

05/12/2022

Guest lecture by thyssenkrupp Industrial Solutions AG

Interesting guest lecture at the Junior Professorship Marketing about "Marketing and Sales in Project Business".

05/09/2022

Collaborative dissertation workshop of the marketing professorships from Berlin, Braunschweig, Dortmund, Magdeburg, Rostock and Wuppertal

Employees of the Professorship and Junior Professorship of Marketing present their research results at a dissertation workshop.

04/26/2022

New Article published in Journal of Service Research

An article by Dr. Sarah Köcher and Dr. Sören Köcher on gamification was published in the Journal of Service Research (VHB-Ranking: A).

04/14/2022

New Annual Report of the Professorship of Marketing

As every year, the professorship of marketing publishes a report on current activities around research and teaching.

03/31/2022

From Opera to Drama – Cooperation with the Theater Dortmund

As part of the current project seminar, 20 bachelor students are supporting the Theater Dortmund with marketing research.

03/16/2022

Extension of the interim professorship at OVGU Magdeburg

In the upcoming summer semester 2022, Dr. Sören Köcher will join the Chair of Marketing at OVGU Magdeburg as an interim professor again.

Location & approach

The campus of TU Dort­mund University is located close to interstate junction Dort­mund West, where the Sauerlandlinie A 45 (Frankfurt-Dort­mund) crosses the Ruhrschnellweg B 1 / A 40. The best interstate exit to take from A 45 is "Dort­mund-Eichlinghofen" (closer to Campus Süd), and from B 1 / A 40 "Dort­mund-Dorstfeld" (closer to Campus Nord). Signs for the uni­ver­si­ty are located at both exits. Also, there is a new exit before you pass over the B 1-bridge leading into Dort­mund.

To get from Campus North to Campus South by car, there is the connection via Vogelpothsweg/Baroper Straße. We recommend you leave your car on one of the parking lots at Campus North and use the H-Bahn (suspended monorail system), which conveniently connects the two campuses.

TU Dort­mund University has its own train station ("Dort­mund Uni­ver­si­tät"). From there, suburban trains (S-Bahn) leave for Dort­mund main station ("Dort­mund Hauptbahnhof") and Düsseldorf main station via the "Düsseldorf Airport Train Station" (take S-Bahn number 1, which leaves every 20 or 30 minutes). The uni­ver­si­ty is easily reached from Bochum, Essen, Mülheim an der Ruhr and Duisburg.

You can also take the bus or subway train from Dort­mund city to the uni­ver­si­ty: From Dort­mund main station, you can take any train bound for the Station "Stadtgarten", usually lines U41, U45, U 47 and U49. At "Stadtgarten" you switch trains and get on line U42 towards "Hombruch". Look out for the Station "An der Palmweide". From the bus stop just across the road, busses bound for TU Dort­mund University leave every ten minutes (445, 447 and 462). Another option is to take the subway routes U41, U45, U47 and U49 from Dort­mund main station to the stop "Dort­mund Kampstraße". From there, take U43 or U44 to the stop "Dort­mund Wittener Straße". Switch to bus line 447 and get off at "Dort­mund Uni­ver­si­tät S".

The H-Bahn is one of the hallmarks of TU Dort­mund University. There are two stations on Campus Nord. One ("Dort­mund Uni­ver­si­tät S") is directly located at the suburban train stop, which connects the uni­ver­si­ty directly with the city of Dort­mund and the rest of the Ruhr Area. Also from this station, there are connections to the "Technologiepark" and (via Campus Süd) Eichlinghofen. The other station is located at the dining hall at Campus Nord and offers a direct connection to Campus Süd every five minutes.

The AirportExpress is a fast and convenient means of transport from Dortmund Airport (DTM) to Dortmund Central Station, taking you there in little more than 20 minutes. From Dortmund Central Station, you can continue to the university campus by interurban railway (S-Bahn). A larger range of international flight connections is offered at Düsseldorf Airport (DUS), which is about 60 kilometres away and can be directly reached by S-Bahn from the university station.

The facilities of TU Dortmund University are spread over two campuses, the larger Campus North and the smaller Campus South. Additionally, some areas of the university are located in the adjacent "Technologiepark".

Street navigation from and to the TU Dortmund University:

OpenStreetMap Routing Machine

The document and the graphic represent the motorways and federal highways around the TU Dortmund University in a very simplified way:

Environment map (PDF)

Environment map (graphic)

This interactive map helps you find and navigate between facilities and buildings on campus:

Interactive campus map

This document contains a simple campus map in German and English:

Campus map (PDF)