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Department of Business and Economics
Studenten im Sommer auf dem Campus Nord, rote Zahnräder im Hintergrund © Roland Baege​/​TU Dortmund

News from Professorship

03/02/2023

Appointment of a juniorprofessorship to the Christian-Albrechts-Universität in Kiel

Dr. Sarah Köcher accepted the appointment to the W1-professorship at the University in Kiel.

Logo der Christian-Albrechts-Universität zu Kiel
02/17/2023

„Is it really Not a Game” – Study on Gamification published in JSR

A study and short video on gamification was published in the Journal of Service Research (VHB-JOURQUAL: A).

Videoausschnitt Publikation im Journal of Service Research zum Thema "Gamification: Giving the Game away"
01/30/2023

Applications for master theses

Applications for master theses at the Professorship of Marketing are now open.

Books with the inscription dissertation on a bookshelf in the library.
01/19/2023

Appointment to the Editorial Board of the Journal of Service Management

Dr. Sören Köcher has been appointed to the Editorial Board of the Journal of Service Management.

[Translate to English:]
01/17/2023

Pricing in Practice - Guest Lecture by d-fine

For the students of the bachelor course "Marketing Research" the consultancy d-fine gave exciting insights into the practice.

Foto des Gastvortrags der Unternehmensberatung d-fine mit dem Titel "Elasticity-based Pricing bei einem Beauty-Retailer" (Dr. Sarah Köcher, Dr. Martin Gläßl, Herr Stefan Reimer)
12/14/2022

ANZMAC in Perth

The Professorsship of Marketing was represented at this year's ANZMAC conference in Perth with a presentation on the heating supply.

Programmheft der ANZMAC und Teilnahmeschild von Karen Wesely
12/01/2022

Move to the 8th floor of the Math Tower

Die Professur für Marketing und die Juniorprofessur Marketing sind im November 2022 umgezogen.

The picture shows the math tower with the logo of TU Dortmund University.
11/15/2022

New Article published in Australasian Marketing Journal

An article by Prof. Hartmut Holzmüller, Dr. Sorush Sepehr and Dr. Philip J. Rosenberger III was published in the Australasian Marketing Journal.
10/26/2022

"Experienceing Marketing" at the Open Day of the TU Dortmund

Last Saturday, the Professorship of Marketing and the Junior Professorship of Marketing gave interested visitors insights into their department.
10/20/2022

Team event at the climbing park

The Professorship of Marketing and the Junior Professorship Marketing master the heights in the climbing park together.
09/21/2022

Final presentation of the bachelor seminar with the Theater Dortmund

Last week, the final presentation of the Bachelor project seminar in cooperation with the Theater Dortmund took place.

Foto der Teilnehmer/innen des Bachelorseminars in Kooperation mit dem Theater Dortmund (abgebildet sind: die Seminarteilnehmer/innen, Herr Prof. Dr. Holzmüller und Frau Wesely vom Marketing Lehrstuhl und Frau Dr. Faltz vom Theater Dortmund)
09/05/2022

Dissertation workshop at Freie Universität in Berlin

Last week, employees of the Professorship and Junior Professorship of Marketing presented their research projects at a dissertation workshop.
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